NEXT 2015, Chicago

The NEXT identity was designed to mesh with the aesthetics of each unique venue. Because the Chicago venue's decor consisted of browns, beiges, and jewel tones we chose a vintage-inspired visual theme that played well with the palette while maintaining the trademark NEXT rainbow identity. The conference's theme of "Transform What's Possible" was integrated into the design through the use of patterned renderings of antique computer punchcards juxtaposed with modern hexadecimal syntax to imply the transformation of classroom technology pioneered by Schoology.

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